Digital Marketer at HEXAH
Location: Austin, TX
Company: HEXAH
About This Role
HEXAH is on an exhilarating journey, evolving from a network of loosely connected companies into a unified brand that captures the spirit of Austin and amplifies the community-driven work of our collaborators. As we expand our marketing team, we're on the lookout for exceptional talent to propel our brands and partnerships to new heights. This is your chance to apply your marketing expertise, leadership, and entrepreneurial flair to a company with bold growth ambitions. We need proactive individuals who can make things happen and play a pivotal role in elevating our visibility and reach.
What You’ll Do
In this dynamic role within HEXAH’s Marketing team, you’ll be at the forefront of crafting and executing digital marketing campaigns that elevate the HEXAH brand and its key collaborators, including Civilitude, Constructinople, and Capital A Housing (hereafter referred as Group). Your mission is to support our growth by fostering awareness through a comprehensive marketing approach.
We’re seeking a highly skilled and motivated marketing professional to deliver targeted, sophisticated strategies and campaigns with global impact. You'll be instrumental in shaping and executing plans that build brand awareness, engage audiences, and drive business growth.
Key Responsibilities:
- Collaborate with HEXAH's Director of Marketing and leaders across the Group to develop and implement integrated marketing programs that amplify their reach and visibility.
- Champion the group’s brand and marketing strategy, ensuring consistent use across all communications and representations, by staff members throughout the Group.
- Create and oversee campaign messaging to align content with strategic objectives.
- Lead the execution of campaigns, coordinating with internal teams and external vendors.
- Keep Group web content and print collateral fresh and engaging, highlighting new projects and achievements.
- Manage and curate contact lists that can be sliced in many ways for targeted marketing efforts, ensuring effective follow-up and reporting, from frequent email blasts to holiday gifts and more.
- Work closely with Business Development to maintain up-to-date marketing materials that enhance brand recognition and support business goals.
- Assist in analyzing market trends, competitor strategies, and client behavior to inform our marketing direction.
- Drive digital marketing, content creation, events, and media relations to boost HEXAH's campaigns and brand experience.
- Contribute to the overall marketing strategy by supporting key initiatives, sharing successes, and generating new ideas to enhance our impact.
What You’ll Need:
- At least three years of experience in digital marketing.
- A Bachelor’s degree in marketing, business, or a related field.
- A proven track record in successful marketing campaigns across multiple channels.
- Expertise in essential B2B marketing tools, including email marketing, content creation, website UX, webinars, podcasts, video, and collateral management.
- A collaborative spirit and creative problem-solving skills with a focus on execution.
- The ability to work effectively with senior leaders, offering valuable insights while absorbing the sensibilities of Group leaders and the essence of each entity.
- Proactive, responsive, and skilled in managing complex projects under tight deadlines.
- A strategic mind with a knack for differentiating us from competitors.
- Strong presentation skills and the ability to create compelling marketing content.
- Excellent written and verbal communication skills, with the ability to quickly produce marketing copy.
- Flexibility to work outside standard hours when needed.
- Ability to work both in-office and remotely, with the physical stamina to work at a computer for extended periods.
Join HEXAH and be part of our mission to revolutionize collaborative marketing. If you're passionate about making an impact and eager to contribute to our growth, we want to hear from you!